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KERNELS POPCORN Logo

Kernels Popcorn

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Kernels Popcorn
40 Eglinton Ave. E., # 250
Toronto ON M4P 3A2 CANADA
800#:(800) CORN-COB
Tel: (416) 487-4194
Fax: (416) 487-3920
E -Mail: info@kernelspopcorn.com
Web Site: www.kernelspopcorn.com
Contact: Ms. Loretta Miskinis


KERNELS POPCORN LIMITED, now in its 15th year of operation, is a powerful retail success story. A nationally recognized and respected brand in Canada, it is now growing internationally. KERNELS is backed by a solid management team, a fully developed operational system, innovative new product development and powerful in store marketing. KERNELS has taken popcorn, one of nature's most popular and basic snacks, and elevated it to new levels. KERNELS has the most Extraordinary Popcorn, whether your taste is "Kernels Low Fat Air Popcorn" for the health conscious or hot and spicy like the current Maximum craze of flavours that pack a punch, "Kernels Jalapeno Jack." Or how about a deliciously decadent offering from our Chocolate "Confections" line-up. Whatever your unique taste is, there's a KERNELS treat to please any taste and any nutritional guideline.KERNELS passion, enthusiasm and dedication for producing the Best Popcorn On Earth is boundless and uncompromising




Franchisor Background


Established: 1983
First Franchise: 1984
First International Franchise: 1996
Franchise Units: 61
Company-Owned Units: 5
Total Units: 66

Distribution:
U.S. - 0; Canada -- 66; International -- 11

Projected Total New Units Over Next 12 months: 2
Projected New International Units Over Next 12 months: 5

Size Of Corporate Staff: 9
Financial Projections Provided: No
Term of Franchise Agreement/Renewal (Master): 10/10
Term of Franchise Agreement/Renewal (Area): NA
Minimum Financial Requirements: The minimum financial requirement will depend on the growth potential for a particular country. Contact KERNELS' head office for further information.
Expansion Requirements: The expansion requirements will vary according to a country's potential. The prospective Master Franchisee will be required to submit a store opening schedule for a ten (10) year period.
Franchisor Financial Assistance: No
Franchise Fee(Master): Based on a country's population, annual income ($US), economy, number and size of urban centres.
Franchise Fee(Area): NA
On-Going Royalty (Master): Store royalty fee--greater of $US 5,000 per store per year or 1 3/4% of sales, payable quarterly. Cart opening fee--greater of $US 1,500 per cart per year or 1 3/4% of sales, payable quarterly.
On-Going Royalty (Area): NA
Franchisor Ad Program: We provide system-wide promotional material or masters of marketing material on a continuous basis at a cost to the Master Franchisee. The Master Franchisee is responsible for adapting the promotional material, if need be, to suit the country in which they are operating.
International Trade Associations: None

Franchisee Qualifications

Ranked 1-5, 5 Being Very Important

Net Worth: 4
Business Experience: 4
Ability to 'Get Things Done': 5
Industry Experience: 2
Franchising Experience: 1
Psychological Profile: 4
Personal Interview(s): 5

Training/Services

Initial Franchisee Training: KERNELS provides six (6) weeks of comprehensive training at our KERNELS Campus in Toronto, ON Canada. Training will be conducted by senior management and cover all facets of the business, from store operations, customer service techniques, leasing, marketing and much more. We also offer to our Master Franchisees 2 - 3 weeks of on-site assistance when opening their first store.
On-Going Support: B,c,d,e,F,H,I
(Click here for an explanation)

International Agreements

Individual Operating Units: Never
Master Franchising: Most Often
Area Development: Never
Licensing: Never
Foreign Subsidiary: Never
Joint Venture: Never
Other:
Preferred Franchise Relationship: We seek Master Franchisees who have a strong and proven business or management background and can demonstrate financial ability. Our Master Franchisees are expected to liaise closely with KERNELS' head office on a continuous basis and maintain an active involvement in overseeing their respective stores/franchisees. The Master Franchisee is also required to develop and support the KERNELS system in their respective country.

Seeking Partners In

North America: CAN (66)
Europe/Eastern Europe: AU, BE, DE, FI, FR, GR, GC, IR, IT, NE, NO, PO, PT, SP, SW, SZ, UK
Far East: AS (4 - Not Seeking), CH, HK, IA, JA, KO (7 - Not Seeking), MA, NZ, PH, SI, TA, TH
Mexico: MX
Caribbean:
Central America: CR, GA
South America: AR, BR, CH, PE, UR, VE
Middle East / India: IS, SA, UA
Africa: EG, SO
Countries Not Listed Above:
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